Digital Marketing
Blog
We Bring Transparency to Opaque Issues
English Local Service Ads Showing for Spanish Searches
ProLaw Marketing / December 17, 2021
English Local Service Ads Showing for Spanish Searches on Google In a previous blog we discussed the difference between Local Search Ads and Local Service Ads, and also how the presence of Local SERVICE Ads prevents the presence of Local SEARCH Ads in search results. This issue has not been...
Read More
Change or Glitch? Language Targeting Functionality Google Ads (2021)
ProLaw Marketing / November 10, 2021
Google Ads Language Targeting Issue 2021 Until recently we have never needed to change the Ad Preview language settings from English to Spanish in order to preview our clients' search results for Spanish search terms. As long as our clients' Google Ads language settings included both English and Spanish, we...
Read More
Unannounced Changes to Google Ads Targeting Functionality (2021)?
ProLaw Marketing / September 8, 2021
We have encountered some data that suggests Google might have made a change to how it handles search queries that target entire states via search intent. Long gone are the days where search intent overrode physical location, but this is different. The Problem Prior to roughly 6 months ago, the...
Read MoreWe create pay-per-click campaigns on Google AdWords, Bing, and Yahoo that maximize profit for your monthly spend.
Tell us about your goals
Let us help you get your law practice online and greatly increase your monthly revenue.